NEW ERA® Limited Collaboration

A new collaboration item with the American brand NEW ERA®—founded in 1920—has been released. This marks the third installment following last year’s successful partnership.
Ahead of the launch, rising Japanese photographer Kohei Kawatani captured exclusive campaign visuals for the project.

NEW ERA PERVERZE Scrap Initial Cap

11,000YEN3color

The collaboration features the classic “9TWENTY™” cap embroidered with an original brand logo designed by Keisuke Sakawaki, a Tokyo-based art director and designer.

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Address: 5-5-1 Minami-Aoyama, Minato-ku, Tokyo, Japan
Opening Hours: 11:00 AM – 8:00 PM

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